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"coherence across all communication channels"

MARKETING AND PR

Marketing and PR at Focus Hotels is centrally managed to ensure coherence across all communication channels. The tasks of the marketing department include managing the company’s website, running a fan page on Facebook, creating layout of sales and advertising materials, supporting the organisation of hotel events, negotiations and contacts with marketing service providers, taking care of printed materials in hotels and uniforms.


Central PR activities are aimed at thought-out and systematic shaping of relations with the company’s environment. The aim of these activities is to build a strong brand image and support the sales process by reaching a defined target group with a message.


1st place in the category of Hotel Network
Focus Hotels
Edition 2015

1st place in category of Hotel Network
Focus Hotels
Edition 2014

1st place in category of Business Tariff
Focus Hotel Łódź
Edition 2015

1st place in category of On The Road
Focus Hotel Katowice Chorzów
Edition 2015

2nd place in category of Hotels in Silesia 1-3*
Focus Hotel Katowice Chorzów
Edition 2015

1st place in category Hotels in Silesia 1-3*
Focus Hotel Katowice Chorzów
Edition 2014

1st place in category of Business
Focus Hotel Łódź
Edition 2014

1st place in category of Hotels in Łódź 
Focus Hotel Łódź
Edition 2013